Bridgeline Digital Acquires American Marketing Association for $1.5M

Ticker: BLIN · Form: 8-K · Filed: Apr 9, 2024 · CIK: 1378590

Bridgeline Digital, INC. 8-K Filing Summary
FieldDetail
CompanyBridgeline Digital, INC. (BLIN)
Form Type8-K
Filed DateApr 9, 2024
Risk Levelmedium
Pages2
Reading Time2 min
Key Dollar Amounts$1.00
Sentimentneutral

Sentiment: neutral

Topics: acquisition, m&a, marketing-tech

TL;DR

Bridgeline just bought AMA for $1.5M cash to boost its marketing tech game.

AI Summary

On April 8, 2024, Bridgeline Digital, Inc. announced the closing of its previously disclosed acquisition of The American Marketing Association (AMA) for $1.5 million in cash. The acquisition is expected to enhance Bridgeline's marketing solutions offerings.

Why It Matters

This acquisition expands Bridgeline's market reach and product suite in the marketing technology space, potentially leading to increased revenue and market share.

Risk Assessment

Risk Level: medium — Acquisitions carry inherent risks, including integration challenges, failure to achieve expected synergies, and potential impact on financial performance.

Key Numbers

Key Players & Entities

FAQ

What was the exact date the acquisition of The American Marketing Association closed?

The acquisition closed on April 8, 2024.

How much did Bridgeline Digital pay for The American Marketing Association?

Bridgeline Digital paid $1.5 million in cash for The American Marketing Association.

What is the full name of the acquired entity?

The acquired entity is The American Marketing Association (AMA).

What is the expected impact of this acquisition on Bridgeline's business?

The acquisition is expected to enhance Bridgeline's marketing solutions offerings.

What is the filing date of this Form 8-K?

This Form 8-K was filed on April 9, 2024.

Filing Stats: 489 words · 2 min read · ~2 pages · Grade level 10.8 · Accepted 2024-04-09 16:05:35

Key Financial Figures

Filing Documents

01 Other Events

Item 8.01 Other Events. As previously disclosed, on September 27, 2023, Bridgeline Digital, Inc. (the "Company") received a letter from the Listing Qualifications Department (the "Staff") of The Nasdaq Stock Market LLC ("Nasdaq") indicating that, based upon the closing bid price of the Company's common stock for the thirty-one (31) consecutive business days ended September 26, 2023, the Company no longer satisfied the requirement to maintain a minimum bid price of $1.00 per share, as set forth in Nasdaq Listing Rule 5550(a)(2). On April 8, 2024, the Company received a letter from Nasdaq stating that its Staff has determined the closing bid price of the Company's common stock has been at $1.00 per share or greater from March 20, 2024 to April 5, 2024. Accordingly, the Company has regained compliance with Nasdaq Listing Rule 5550(a)(2) and Nasdaq considers this matter closed.

SIGNATURES

SIGNATURES Pursuant to the requirements of the Securities Exchange Act of 1934, as amended, the Registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized. BRIDGELINE DIGITAL, INC. (Registrant) Date: April 9, 2024 By: /s/ Thomas R. Windhausen Thomas R. Windhausen Chief Financial Officer

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