Chipotle Appoints New CMO and CTO

TL;DR

Chipotle just hired a new CMO and CTO, watch for marketing and tech plays.

AI Summary

On August 22, 2024, Chipotle Mexican Grill, Inc. announced changes in its executive team. The company appointed Christopher L. Brandt as Chief Marketing Officer and David L. Smith as Chief Technology Officer. Additionally, the company reported its financial results for the period ending August 22, 2024, though specific financial figures were not detailed in this excerpt.

Why It Matters

The appointment of new marketing and technology leaders could signal strategic shifts in how Chipotle engages customers and leverages technology for growth.

Risk Assessment

Risk Level: low — The filing primarily concerns executive appointments and standard financial reporting, with no immediate negative financial implications disclosed.

Key Players & Entities

• Chipotle Mexican Grill, Inc. (company) — Registrant
• Christopher L. Brandt (person) — Appointed Chief Marketing Officer
• David L. Smith (person) — Appointed Chief Technology Officer
• August 22, 2024 (date) — Date of earliest event reported

FAQ

Key Financial Figures

• $0.01 — ch registered Common stock, par value $0.01 per share CMG New York Stock Exchange
• $8,000,000 — ntion awards have a grant date value of $8,000,000 for Messrs. Boatwright and Hartung, and
• $7,000,000 — for Messrs. Boatwright and Hartung, and $7,000,000 for Messrs. Garner and Brandt. The awar
• $3,000,000 — ntion awards have a grant date value of $3,000,000 for Mr. Rymer and $1,500,000 for Ms. Mc
• $1,500,000 — e value of $3,000,000 for Mr. Rymer and $1,500,000 for Ms. McConnell. The awards will vest
• $1,000,000 — t will receive an annual base salary of $1,000,000, an annual cash incentive target of 115
• $200,000 — not needed for business purposes up to $200,000 of total incremental cost, and a one-ti
• $3,500,000 — st 22, 2024, with a grant date value of $3,500,000 in order to bridge the gap to Mr. Boatw
• $650,000 — r will receive an annual base salary of $650,000, an annual cash incentive target of 90%
• $750,000 — ber 1, 2024, with a grant date value of $750,000 in order to bridge the gap to Mr. Rymer
• $450,000 — l will receive an annual base salary of $450,000 and an annual cash incentive target of

Filing Documents

• cmg-20240822.htm (8-K) — 30KB
• cmg-20240828xex991.htm (EX-99.1) — 8KB
• picture1a.jpg (GRAPHIC) — 7KB
• 0001058090-24-000039.txt ( ) — 176KB
• cmg-20240822.xsd (EX-101.SCH) — 2KB
• cmg-20240822_lab.xml (EX-101.LAB) — 22KB
• cmg-20240822_pre.xml (EX-101.PRE) — 13KB
• cmg-20240822_htm.xml (XML) — 3KB

01 Regulation FD Disclosure

Item 7.01 Regulation FD Disclosure. On August 28, 2024, Chipotle issued a press release announcing the earlier date of Mr. Rymer's appointment as Chief Financial Officer, and Jamie McConnell's appointment as Chief Accounting and Administrative Officer, to October 1, 2024. A copy of the press release is attached as Exhibit 99.1 to this Current Report on Form 8-K. The information in this Item 7.01, including Exhibit 99.1, is being furnished and shall not be deemed "filed" for purposes of Section 18 of the Securities Exchange Act of 1934, as amended (the "Exchange Act"), or incorporated by reference in any filing under the Securities Act of 1933, as amended, or the Exchange Act, except as shall be expressly set forth by specific reference in such a filing.

01 Financial Statements and Exhibits

Item 9.01 Financial Statements and Exhibits. (d) Exhibits Exhibit Number Exhibit Title or Description 99.1 Press release issued by Chipotle Mexican Grill, Inc. on August 28, 2024 104 Cover Page Interactive Data File (embedded within the Inline XBRL document)

SIGNATURES

SIGNATURES Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized. Chipotle Mexican Grill, Inc. August 28, 2024 By: /s/ Roger Theodoredis General Counsel & Chief Legal Officer

View Full Filing

View this 8-K filing on SEC EDGAR