Vanguard Discloses Significant Passive Stake in Franklin Covey

TL;DR

**Vanguard just revealed a big passive stake in Franklin Covey, a bullish sign for the stock.**

AI Summary

The Vanguard Group, a major investment management company, filed an SC 13G on February 13, 2024, disclosing its ownership of Franklin Covey Co. (NYSE: FC) common stock as of December 29, 2023. This filing indicates that Vanguard holds a significant passive stake in Franklin Covey, signaling its belief in the company's long-term prospects. For investors, this means a large, reputable institutional investor sees value in Franklin Covey, which can be a positive signal for the stock's stability and future performance.

Why It Matters

When a major institutional investor like Vanguard takes a substantial position, it often signals confidence in the company's fundamentals, potentially attracting other investors and supporting the stock price.

Risk Assessment

Risk Level: low — This filing indicates a passive investment by a large, diversified fund manager, which generally reduces risk compared to activist stakes or insider selling.

Analyst Insight

A smart investor would view Vanguard's passive stake as a vote of confidence, potentially prompting further research into Franklin Covey's fundamentals and considering it as a stable long-term holding.

Key Players & Entities

• The Vanguard Group (company) — reporting person, investment manager
• Franklin Covey Co. (company) — issuer of securities
• December 29, 2023 (date) — date of event requiring filing
• February 13, 2024 (date) — filing date
• Pennsylvania (company) — place of organization for Vanguard

Forward-Looking Statements

• Franklin Covey Co. stock may experience increased investor interest due to Vanguard's disclosed stake. (Franklin Covey Co.) — medium confidence, target: Q2 2024
• Vanguard will maintain its passive investment strategy in Franklin Covey Co. for the foreseeable future. (The Vanguard Group) — high confidence, target: End of 2024

FAQ

Filing Documents

• tv0975-franklincoveyco.htm (SC 13G) — 11KB
• 0001104659-24-020975.txt ( ) — 13KB

(a) - Name of Issuer

Item 1(a) - Name of Issuer: Franklin Covey Co

(b) - Address of Issuer's Principal Executive Offices

Item 1(b) - Address of Issuer's Principal Executive Offices: 2200 West Parkway Boulevard Salt Lake City, UT 84119-2331

(a) - Name of Person Filing

Item 2(a) - Name of Person Filing: The Vanguard Group - 23-1945930

(b) – Address of Principal Business Office or, if none, residence

Item 2(b) – Address of Principal Business Office or, if none, residence: 100 Vanguard Blvd. Malvern, PA 19355

(c) – Citizenship

Item 2(c) – Citizenship: Pennsylvania

(d) - Title of Class of Securities

Item 2(d) - Title of Class of Securities: Common Stock

(e) - CUSIP Number

Item 2(e) - CUSIP Number 353469109

- Type of Filing

Item 3 - Type of Filing: This statement is being filed pursuant to Rule 13d-1. An investment adviser in accordance with 240.13d-1(b)(1)(ii)(E).

- Ownership

Item 4 - Ownership: (a) Amount Beneficially Owned: (b) Percent of Class: (c) Number of shares as to which such person has: (i) sole power to vote or direct to vote: (ii) shared power to vote or direct to vote: (iii) sole power to dispose of or to direct the disposition of: (iv) shared power to dispose or to direct the disposition of: Comments: The responses to questions 5 through 9 and 11 on the cover page(s) are incorporated by reference into this Item 4.

- Ownership of Five Percent or Less of a Class

Item 5 - Ownership of Five Percent or Less of a Class: If this statement is being filed to report the fact that as of the date hereof the reporting person has ceased to be the beneficial owner of more than 5 percent of the class of securities, check the following

- Ownership of More Than Five Percent on Behalf of Another Person

Item 6 - Ownership of More Than Five Percent on Behalf of Another Person: The Vanguard Group, Inc.'s clients, including investment companies registered under the Investment Company Act of 1940 and other managed accounts, have the right to receive or the power to direct the receipt of dividends from, or the proceeds from the sale of, the securities reported herein. No one other person's interest in the securities reported herein is more than 5%. Item 7 - Identification and Classification of the Subsidiary Which Acquired The Security Being Reported on by the Parent Holding Company: Not applicable

- Identification and Classification of Members of Group

Item 8 - Identification and Classification of Members of Group: Not applicable

- Notice of Dissolution of Group

Item 9 - Notice of Dissolution of Group: Not applicable

- Certification

Item 10 - Certification: By signing below I certify that, to the best of my knowledge and belief, the securities referred to above were acquired and are held in the ordinary course of business and were not acquired and are not held for the purpose of or with the effect of changing or influencing the control of the issuer of the securities and were not acquired in connection with or as a participant in any transaction having that purpose or effect, other than activities solely in connection with a nomination under 240.14a-11. Signature After reasonable inquiry and to the best of my knowledge and belief, I certify that the information set forth in this statement is true, complete and correct. Date: February 13, 2024 By /s/ Ashley Grim Name: Ashley Grim Title: Head of Global Fund Administration

View Full Filing

View this SC 13G filing on SEC EDGAR