Pinterest Files 2024 10-K

TL;DR

Pinterest dropped its 2024 10-K. Full financials out now.

AI Summary

Pinterest, Inc. filed its 2024 10-K on February 6, 2025, reporting on its fiscal year ending December 31, 2024. The filing details the company's financial performance and business operations. Key financial data and disclosures are presented for the fiscal years 2024, 2023, and 2022.

Why It Matters

This 10-K filing provides a comprehensive overview of Pinterest's financial health and strategic direction for the past fiscal year, crucial for investors and stakeholders to assess the company's performance and future prospects.

Risk Assessment

Risk Level: low — The filing is a standard annual report and does not contain immediate, high-impact news.

Key Numbers

• 2024 — Fiscal Year (Reporting period for the 10-K)
• 2023 — Fiscal Year (Comparative period)
• 2022 — Fiscal Year (Comparative period)

Key Players & Entities

• PINTEREST, INC. (company) — Filer of the 10-K
• 2024-12-31 (date) — Fiscal year end
• 2025-02-06 (date) — Filing date
• 651 BRANNAN STREET (address) — Company business and mail address
• SAN FRANCISCO (location) — Company city

FAQ

Key Financial Figures

• $0.00001 — which registered Class A Common Stock, $0.00001 par value PINS New York Stock Exchange

Filing Documents

• pins-20241231.htm (10-K) — 1894KB
• pins-ex33x20241231.htm (EX-3.3) — 299KB
• pins-ex1026x20241231.htm (EX-10.26) — 62KB
• pins-ex1027x20241231.htm (EX-10.27) — 76KB
• pins-ex1028x20241231.htm (EX-10.28) — 78KB
• pins-ex191x20241231.htm (EX-19.1) — 65KB
• pins-ex211x20241231.htm (EX-21.1) — 3KB
• pins-ex231x20241231.htm (EX-23.1) — 5KB
• pins-ex311x20241231.htm (EX-31.1) — 9KB
• pins-ex312x20241231.htm (EX-31.2) — 9KB
• pins-ex321x20241231.htm (EX-32.1) — 8KB
• image_0a.jpg (GRAPHIC) — 0KB
• pins-20241231_g1.jpg (GRAPHIC) — 15KB
• pins-20241231_g2.jpg (GRAPHIC) — 201KB
• pins-20241231_g3.jpg (GRAPHIC) — 75KB
• pins-20241231_g4.jpg (GRAPHIC) — 74KB
• pins-20241231_g5.jpg (GRAPHIC) — 79KB
• pins-20241231_g6.jpg (GRAPHIC) — 131KB
• pins-20241231_g7.jpg (GRAPHIC) — 73KB
• pins-20241231_g8.jpg (GRAPHIC) — 128KB
• 0001506293-25-000022.txt ( ) — 11554KB
• pins-20241231.xsd (EX-101.SCH) — 50KB
• pins-20241231_cal.xml (EX-101.CAL) — 125KB
• pins-20241231_def.xml (EX-101.DEF) — 220KB
• pins-20241231_lab.xml (EX-101.LAB) — 725KB
• pins-20241231_pre.xml (EX-101.PRE) — 486KB
• pins-20241231_htm.xml (XML) — 1425KB

Business

Business 7 Item 1A.

Risk factors

Risk factors 13 Item 1B. Unresolved staff comments 39 Item 1C. Cybersecurity 39 Item 2.

Properties

Properties 40 Item 3.

Legal proceedings

Legal proceedings 40 Item 4. Mine safety disclosures 40 Part II Item 5. Market for registrant's common equity, related stockholder matters and issuer purchases of equity securities 41 Item 6. [Reserved] 42 Item 7.

Management's discussion and analysis of financial condition and results of operations

Management's discussion and analysis of financial condition and results of operations 43 Item 7A.

Quantitative and qualitative disclosures about market risk

Quantitative and qualitative disclosures about market risk 58 Item 8.

Financial statements and supplementary data

Financial statements and supplementary data 59 Item 9. Changes in and disagreements with accountants on accounting and financial disclosure 87 Item 9A.

Controls and procedures

Controls and procedures 87 Item 9B. Other information 88 Item 9C. Disclosure regarding foreign jurisdictions that prevent inspections 88 Part III Item 10. Directors, executive officers and corporate governance 89 Item 11.

Executive compensation

Executive compensation 89 Item 12.

Security ownership of certain beneficial owners and management and related stockholder matters

Security ownership of certain beneficial owners and management and related stockholder matters 89 Item 13. Certain relationships and related transactions, and director independence 89 Item 14. Principal accountant fees and services 89 Part IV Item 15. Exhibits and financial statement schedules 90 Item 16. Form 10-K summary 90

Signatures

Signatures 2 Note about forward-looking statements This Annual Report on Form 10-K contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended (the "Securities Act"), and Section 21E of the Securities Exchange Act of 1934, as amended (the "Exchange Act"), which statements involve substantial risk and uncertainties. Forward-looking statements can be identified by the fact that they do not relate strictly to historical or current facts and are often characterized by the use of words such as "believe," "estimate," "expect," "may," "will," "can," "could" "would," "might," "continue" "intend," "plan," "forecast" "strategy" "projection" "goal" "trends" "project" "target" "anticipate," "potential" or similar expressions, or by discussions of strategy, plans or intentions. Such forward-looking statements involve known and unknown risks, uncertainties, assumptions and other important factors that could cause our actual results, performance or achievements, or industry results, to differ materially from historical results or any future results, performance or achievements expressed, suggested or implied by such forward-looking statements. These risks and uncertainties include, but are not limited to, statements about: general economic uncertainty in global markets and a worsening of global economic conditions or low levels of economic growth, including inflation, tariffs, stress in the banking industry, foreign exchange fluctuations and supply-chain issues; the effect of general economic and political conditions; our financial performance, including revenue, cost and expenses and cash flows; our ability to attract, retain and recover users and maintain and grow their level of engagement; our ability to provide content that is useful and relevant to users' personal taste and interests; our ability to develop successful new products or improve existing ones; our ability to maintain and enhance our brand and reputat

Business

Item 1. Business Overview Pinterest is a visual search and discovery platform, positioned at the intersection of search, social, and commerce. We offer a unique and differentiated experience that enables people to go from inspiration to action all on one consumer internet property. Pinterest can be accessed through our mobile application or the web. People use Pinterest to find useful, relevant ideas—and then bring them to life. People don't always have the words to describe what they're looking for, but often know it when they see it. As they browse Pinterest content (called "Pins"), they fine-tune their tastes and find the perfect idea. Users interact with the platform in dynamic multi-session journeys to find inspiration, curate their latest look, plan their next project and shop from great brands. This happens at a massive scale, with billions of searches and saves per month. The unique, first party, intent-based signal we receive from user actions on Pinterest helps power the AI based recommendation systems that we use to surface relevant and engaging content to our users. AI also plays a central role in how we drive value for our advertisers, who come to Pinterest to reach our users with high commercial intent. The inspiration-to-action journey on Pinterest aligns with the advertiser marketing funnel, allowing us to help brands reach customers at every stage, from discovery to purchase, through digital ads. We believe users and advertisers intentionally choose Pinterest because of our efforts to create a positive and more brand safe environment. As a result, we make deliberate decisions through our policies and product development and aim to deliver on that experience, creating value for advertisers who can showcase their product and services in an inspiring and positive environment. Our Users and Our Platform 553 million monthly active users from around the world come to Pinterest to find new ideas, curate and refine their tastes, and turn those ideas

View Full Filing

View this 10-K filing on SEC EDGAR