Pineapple Financial Inc. Files S-1/A Amendment

TL;DR

Pineapple Financial Inc. (ticker TBD) filed an S-1/A, moving closer to IPO. Watch for details.

AI Summary

Pineapple Financial Inc. filed an S-1/A amendment on June 20, 2024, for its initial public offering under registration number 333-279802. The company, headquartered in North York, Ontario, Canada, operates in the finance services sector. This filing is an amendment to their previous registration statement.

Why It Matters

This S-1/A filing indicates Pineapple Financial Inc. is moving forward with its plans to become a publicly traded company, which could impact its growth and the competitive landscape in financial services.

Risk Assessment

Risk Level: medium — As this is an S-1/A filing for an IPO, the company is relatively new to public markets, and its future performance is subject to market conditions and execution risk.

Key Numbers

• 333-279802 — SEC File Number (Identifies the specific registration filing with the SEC.)
• June 20, 2024 — Filing Date (Date the amendment was filed with the SEC.)

Key Players & Entities

• Pineapple Financial Inc. (company) — Registrant
• 333-279802 (dollar_amount) — SEC File Number
• June 20, 2024 (date) — Filing Date
• Shubha Dasgupta (person) — Chief Executive Officer
• Sichenzia Ross Ference Carmel LLP (company) — Legal Counsel

FAQ

Key Financial Figures

• $5,000,000 — we could receive up to an aggregate of $5,000,000 if all of the 2024 Warrants are exercis
• $1.31 — 24 as reported by the NYSE American was $1.31. We are an "emerging growth company"
• $2,502,264 — detail below. We had net revenues of $2,502,264 and a net loss of $2,809,037 for the ye
• $2,809,037 — evenues of $2,502,264 and a net loss of $2,809,037 for the year ended August 31, 2023, and
• $1,352,858 — ed August 31, 2023, and net revenues of $1,352,858 and a net loss of $1,530,696 for the si
• $1,530,696 — evenues of $1,352,858 and a net loss of $1,530,696 for the six months ended February 29, 2

Filing Documents

• forms-1a.htm (S-1/A) — 2171KB
• ex23-1.htm (EX-23.1) — 5KB
• forms-1a_001.jpg (GRAPHIC) — 5KB
• forms-1a_002.jpg (GRAPHIC) — 9KB
• forms-1a_003.jpg (GRAPHIC) — 2KB
• ex23-1_001.jpg (GRAPHIC) — 5KB
• ex23-1_002.jpg (GRAPHIC) — 18KB
• 0001493152-24-024555.txt ( ) — 2232KB

USE OF PROCEEDS

USE OF PROCEEDS 24 DIVIDEND POLICY 25

MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS 26

BUSINESS

BUSINESS 44 MANAGEMENT 55 EXECUTIVE AND DIRECTOR COMPENSATION 62 PLAN OF DISTRIBUTION 66 SELLING SHAREHOLDERS 67 CERTAIN RELATIONSHIPS AND RELATED PERSON TRANSACTIONS 68 PRINCIPAL SHAREHOLDERS 69

DESCRIPTION OF SECURITIES

DESCRIPTION OF SECURITIES 70 CERTAIN INCOME TAX CONSIDERATIONS 71 LEGAL MATTERS 79 EXPERTS 79 WHERE YOU CAN FIND MORE INFORMATION 79 INDEX TO FINANCIAL STATEMENTS F-1 i ABOUT THIS PROSPECTUS This prospectus describes the general manner in which the Selling Shareholder may offer, from time to time, up to 13,910,991 Shares held by the Selling Shareholder as described in the cover page of this prospectus. You should rely only on the information contained in this prospectus and the related exhibits, any prospectus supplement or amendment thereto and the documents incorporated by reference, or to which we have referred you, before making your investment decision. Neither we nor the Selling Shareholders have authorized anyone to provide you with different information. If anyone provides you with different or inconsistent information, you should not rely on it. This prospectus, any prospectus supplement or amendments thereto do not constitute an offer to sell, or a solicitation of an offer to purchase, the Common Shares offered by this prospectus, any prospectus supplement or amendments thereto in any jurisdiction to or from any person to whom or from whom it is unlawful to make such offer or solicitation of an offer in such jurisdiction. You should not assume that the information contained in this prospectus, any prospectus supplement or amendments thereto, as well as information we have previously filed with the SEC, is accurate as of any date other than the date on the front cover of the applicable document. If necessary, the specific manner in which the Shares may be offered and sold will be described in a supplement to this prospectus, which supplement may also add, update or change any of the information contained in this prospectus. To the extent there is a conflict between the information contained in this prospectus and any prospectus supplement, you should rely on the information in such prospectus supplement, provided that if any st

Properties

Properties Our business is substantially dependent on its proprietary technology platform, MyPineapple, which it licenses from Salesforce. While we have not registered any intellectual property rights with respect to MyPineapple, it relies on trade secrets to protect the applicable proprietary information. Additionally, MyPineapple has been built using various development partners, such that no single developer has access to the complete technological architecture. See "Business

View Full Filing

View this S-1/A filing on SEC EDGAR