Pineapple Financial Inc. Files for IPO

TL;DR

Pineapple Financial Inc. just filed its S-1 for an IPO. Get ready for a new fintech play.

AI Summary

Pineapple Financial Inc. filed an S-1 registration statement with the SEC on May 29, 2024, indicating its intent to go public. The company, headquartered in North York, Ontario, Canada, operates in the finance services sector. This filing is a preliminary step for the company to offer its securities to the public.

Why It Matters

This S-1 filing marks Pineapple Financial Inc.'s official step towards becoming a publicly traded company, potentially offering investors a new opportunity in the finance services sector.

Risk Assessment

Risk Level: medium — As a preliminary IPO filing (S-1), the company's financials, business model, and market position are still subject to scrutiny and potential changes before trading.

Key Numbers

• 333-279802 — SEC File Number (Identifies this specific registration statement with the SEC.)
• 0001938109 — Central Index Key (Unique identifier for Pineapple Financial Inc. in the SEC's EDGAR system.)

Key Players & Entities

• Pineapple Financial Inc. (company) — Registrant
• Shubha Dasgupta (person) — Chief Executive Officer
• Sichenzia Ross Ference Carmel LLP (company) — Legal Counsel
• Gregory Sichenzia (person) — Legal Counsel
• Darrin Ocasio (person) — Legal Counsel
• May 29, 2024 (date) — Filing Date

FAQ

Key Financial Figures

• $5,000,000 — we could receive up to an aggregate of $5,000,000 if all of the 2024 Warrants are exercis
• $1.31 — 24 as reported by the NYSE American was $1.31. We are an "emerging growth company"
• $2,502,264 — detail below. We had net revenues of $2,502,264 and a net loss of $2,809,037 for the ye
• $2,809,037 — evenues of $2,502,264 and a net loss of $2,809,037 for the year ended August 31, 2023, and
• $1,352,858 — ed August 31, 2023, and net revenues of $1,352,858 and a net loss of $1,530,696 for the si
• $1,530,696 — evenues of $1,352,858 and a net loss of $1,530,696 for the six months ended February 29, 2

Filing Documents

• forms-1.htm (S-1) — 2132KB
• ex5-1.htm (EX-5.1) — 21KB
• ex5-2.htm (EX-5.2) — 13KB
• ex23-1.htm (EX-23.1) — 6KB
• ex107.htm (EX-FILING FEES) — 19KB
• forms-1_001.jpg (GRAPHIC) — 5KB
• forms-1_002.jpg (GRAPHIC) — 9KB
• forms-3_003.jpg (GRAPHIC) — 2KB
• ex23-1_001.jpg (GRAPHIC) — 13KB
• ex23-1_01.jpg (GRAPHIC) — 22KB
• ex5-1_001.jpg (GRAPHIC) — 3KB
• 0001493152-24-021836.txt ( ) — 2266KB

USE OF PROCEEDS

USE OF PROCEEDS 21 DIVIDEND POLICY 22

MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS 23

BUSINESS

BUSINESS 41 MANAGEMENT 52 EXECUTIVE AND DIRECTOR COMPENSATION 59 PLAN OF DISTRIBUTION 63 SELLING SHAREHOLDERS 64 CERTAIN RELATIONSHIPS AND RELATED PERSON TRANSACTIONS 65 PRINCIPAL SHAREHOLDERS 66

DESCRIPTION OF SECURITIES

DESCRIPTION OF SECURITIES 67 CERTAIN INCOME TAX CONSIDERATIONS 68 LEGAL MATTERS 76 EXPERTS 76 WHERE YOU CAN FIND MORE INFORMATION 76 INDEX TO FINANCIAL STATEMENTS F-1 i ABOUT THIS PROSPECTUS This prospectus describes the general manner in which the Selling Shareholder may offer, from time to time, up to 13,910,991 Shares held by the Selling Shareholder as described in the cover page of this prospectus. You should rely only on the information contained in this prospectus and the related exhibits, any prospectus supplement or amendment thereto and the documents incorporated by reference, or to which we have referred you, before making your investment decision. Neither we nor the Selling Shareholders have authorized anyone to provide you with different information. If anyone provides you with different or inconsistent information, you should not rely on it. This prospectus, any prospectus supplement or amendments thereto do not constitute an offer to sell, or a solicitation of an offer to purchase, the Common Shares offered by this prospectus, any prospectus supplement or amendments thereto in any jurisdiction to or from any person to whom or from whom it is unlawful to make such offer or solicitation of an offer in such jurisdiction. You should not assume that the information contained in this prospectus, any prospectus supplement or amendments thereto, as well as information we have previously filed with the SEC, is accurate as of any date other than the date on the front cover of the applicable document. If necessary, the specific manner in which the Shares may be offered and sold will be described in a supplement to this prospectus, which supplement may also add, update or change any of the information contained in this prospectus. To the extent there is a conflict between the information contained in this prospectus and any prospectus supplement, you should rely on the information in such prospectus supplement, provided that if any st

Properties

Properties Our business is substantially dependent on its proprietary technology platform, MyPineapple, which it licenses from Salesforce. While we have not registered any intellectual property rights with respect to MyPineapple, it relies on trade secrets to protect the applicable proprietary information. Additionally, MyPineapple has been built using various development partners, such that no single developer has access to the complete technological architecture. See "Business –– Material Contracts" for more

View Full Filing

View this S-1 filing on SEC EDGAR