Prescott Group Maintains Significant Stake in Nature's Sunshine

TL;DR

**Prescott Group still owns a big chunk of Nature's Sunshine, signaling bullish sentiment.**

AI Summary

Prescott Group Capital Management, L.L.C. filed an amended SC 13G/A on January 31, 2024, indicating their beneficial ownership of Nature's Sunshine Products, Inc. common stock as of December 31, 2023. This filing updates their previous disclosures, confirming their continued significant stake in the company. This matters to investors because Prescott Group is an institutional investor, and their sustained ownership suggests confidence in Nature's Sunshine Products, Inc.'s future performance, potentially signaling stability or growth prospects for the stock.

Why It Matters

This filing shows a major institutional investor, Prescott Group Capital Management, L.L.C., continues to hold a substantial position in Nature's Sunshine Products, Inc., which can be interpreted as a vote of confidence in the company's long-term value.

Risk Assessment

Risk Level: low — This is an amendment to a passive ownership filing, indicating no immediate change in control or strategy, thus posing low risk.

Analyst Insight

Investors should note that a significant institutional holder like Prescott Group Capital Management, L.L.C. is maintaining its position, which could be a positive signal for long-term stability, but further research into Nature's Sunshine Products, Inc.'s financials and market position is warranted before making investment decisions.

Key Players & Entities

• Prescott Group Capital Management, L.L.C. (company) — the reporting person and institutional investor
• Nature's Sunshine Products, Inc. (company) — the subject company whose stock is being reported
• Oklahoma (place) — place of organization for Prescott Group Capital Management, L.L.C.
• December 31, 2023 (date) — date of event which requires filing of this statement
• January 31, 2024 (date) — date the SC 13G/A was filed

Forward-Looking Statements

• Prescott Group Capital Management, L.L.C. will maintain a significant ownership stake in Nature's Sunshine Products, Inc. (Prescott Group Capital Management, L.L.C.) — medium confidence, target: December 31, 2024

FAQ

Filing Documents

• form_sc13ga-natures.htm (SC 13G/A) — 133KB
• 0001011438-24-000034.txt ( ) — 135KB

(a)

Item 1(a) Name of Issuer. Nature's Sunshine Products, Inc. (the "Issuer")

(b)

Item 1(b) Address of Issuer's Principal Executive Offices. 2901 Bluegrass Blvd., Suite 100 Lehi, Utah 84043

(a)

Item 2(a) Name of Person Filing. Prescott Group Capital Management, L.L.C. ("Prescott Capital"), Prescott Group Aggressive Small Cap, L.P. ("Prescott Small Cap"), Prescott Group Aggressive Small Cap II, L.P. ("Prescott Small Cap II" and, together with Prescott Small Cap, the "Small Cap Funds"), Prescott Group Aggressive Small Cap Master Fund, G.P. ("Master Fund") and Mr. Phil Frohlich.

(b)

Item 2(b) Address of Principal Business Office, or, if none, Residence. 1924 South Utica, Suite 1120 Tulsa, Oklahoma 74104

(c)

Item 2(c) Citizenship or Place of Organization. Prescott Capital is an Oklahoma limited liability company. The Small Cap Funds are Oklahoma limited partnerships. The Master Fund is an Oklahoma general partnership. Mr. Phil Frohlich is the principal of Prescott Capital and is a U.S. citizen.

(d)

Item 2(d) Title of Class of Securities. Common Stock, no par value per share (the "Common Stock").

(e)

Item 2(e) CUSIP Number. 639027101 Item 3 Reporting Person. If this statement is filed pursuant to Rule 13d-1(b), or 13d-2(b), check whether the person filing is a: (a) Broker or dealer registered under section 15 of the Act (15 U.S.C. 78o). (b) Bank as defined in section 3(a)(6) of the Act (15 U.S.C. 78c). (c) Insurance company as defined in section 3(a)(19) of the Act (15 U.S.C. 78c). (d) Investment company registered under section 8 of the Investment Company Act of 1940 (15 U.S.C. 80a-8). (e) An investment advisor in accordance with 240.13d-1(b)(1)(ii)(E). (f) An employee benefit plan or endowment fund in accordance with 240.13d-1(b)(1)(ii)(F). (g) A parent holding company or control person in accordance with 240.13d-1(b)(1)(ii)(G). (h) A savings association as defined in Section 3(b) of the Federal Deposit Insurance Act (12 U.S.C. 1813). (i) A church plan that is excluded from the definition of an investment company under Section 3(c)(14) of the Investment Company Act of 1940 (15 U.S.C. 80a-3). (j) A non-U.S. institution in accordance with 240.13d-1(b)(1)(ii)(J). (k) Group, in accordance with 240.13d-1(b)(1)(ii)(K). If filing as a non-U.S. institution in accordance with 240.13d-1(b)(1)(ii)(J), please specify the type of institution: ____. Item 4 (a) Each of Prescott Capital and Mr. Phil Frohlich are the beneficial owners of 1,783,097 shares of Common Stock as of December 31, 2023. Each of the Small Cap Funds and the Master Fund are the beneficial owners of 1,781,529 shares of Common Stock as of December 31, 2023. (b) Each of Prescott Capital and Mr. Phil Frohlich are the beneficial owners of 9.4% of the outstanding shares of Common Stock as of December 31, 2023. This percentage is determined by dividing 1,783,097 by 19,075,041, the number of shares of Common Stock outstanding as of October 20, 2023, as reported in the Issuer's Form 10-Q filed with the Securities and Exchange Commission on November 7, 2023. Each of the S

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